Tag

market access

2 articles tagged market access.

A Complete Guide to Stakeholder Mapping for UK Pharmaceutical Market Access
market access
A Complete Guide to Stakeholder Mapping for UK Pharmaceutical Market Access

A practical guide for UK pharma market access teams on how to effectively map stakeholders. Learn to identify, analyze, and engage key influencers from NICE and the MHRA to regional ICSs in a complex post-Brexit landscape.

PIAI team May 3, 2026
Patient Advocacy & GLP-1 Access: A Shifting Landscape
market access
Patient Advocacy & GLP-1 Access: A Shifting Landscape

The rise of GLP-1s has fractured the patient advocacy landscape, creating new risks and opportunities for pharma. This case study analyzes the key advocacy archetypes shaping GLP-1 access policy and explains why dynamic, AI-driven intelligence is now essential.

PIAI team Apr 16, 2026
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